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Social Media

Social media can be an overwhelming and noisy place – we can make sure your voice is heard.

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We make sure your brand cuts through, develops an audience and connects with potential clients.

As healthcare marketing specialists, we understand the power that Facebook, LinkedIn, Instagram, Twitter and others can have in amplifying the voice of your organisation. Our Social Media team have experience in harnessing these tools to project your voice and values to the people who need to hear it.

At TwentyOne12, we put communication at the heart of everything we do. Whether you want help extending your online reach, putting together creative pieces for your online channels or some simple guidance in starting your social media journey – then we are here to support you.

We can help you set-up and manage your own social media accounts that are affiliated and branded as your business. We will liaise and come up with your social media style, what content you want on your chosen platforms and how often you want to post on these platforms. Your posts will be consistent with your platform and we will never post anything that does not reflect you or your business.

Brand Awareness

Your brand’s image is essential to the success of your business and social media is a great tool to help with that. It allows you to generate interest within your target market by posting engaging content on the relevant social media platforms and pages.

Lead Generation

Lead generation helps you to implement strategic marketing tactics to capture relevant leads, so it is easier to identify who is interested in your business. This will help you to drive your website conversions and traffic to your site.

Recruitment

Social media is a valuable tool to help you recruit new staff members to join your team. We can help you to use specialised ads to target people with the precise skillset you need for your business.

Target Audience

Along with our sister company, CQC Compliance, we specialise in helping businesses in the health and social care sectors to become registered with the CQC. This means that we have an established understanding of the target audience your provider will need to reach. We know what content, keywords and style that will be most effective on social media.

Our Senior Management team is made up of CQC Inspectors, CQC Registration Managers, an NHS Governance Director, GPs and Clinical Nurse Leads. We understand the health and social care markets and we understand how to use social media to allow your websites to perform better within the industry.

                                     What We Can Offer

Organic Social Media

Organic social media refers to free content, such as blogs, posts, stories and videos, that all users can share on their platforms. As a business, you can reach out to your followers, people following the hashtags you’ve used and anyone else who has seen your post if it has been shared. This is the foundational model for any business as it is essential in establishing your place within the marketplace and in building a strong relationship with your audience.

If you’re looking to establish an organic social media, we’ll offer a full comprehensive service that involves managing your social media content. We’ll set them up, build your brand recognition and post regularly on all sites. This will improve your visibility on the major social media sites and maintain your brand consistency across all campaigns.

Paid Social Media

Paid social media is important if you want your content to be reached to the masses. It is a form of digital advertising, where you pay money to social media platforms in order to have your content shared with audiences who may be interested.

Brands use paid social media to raise their brand awareness and attract new followers, generate leads and drive conversions.

If you want to reach out to as many people as possible through paid social media campaigns, we’ll sort it out for you. We’ll collaborate on a payment plan and establish the content you wish to be broadcast on the major social media platforms.

Blogs and News

A handy place to look for all our new ideas, tricks and advice. Take a look at our latest news and blogs below…